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Coworking

26 Oct

Coworking Blog Tip: 8 Ways to Keep Readers Coming Back with Evergreen Content

  • In Blogging, Coworking, Marketing and Branding, Popular, Writing
  • 0 comment
Coworking-blog-content-evergreen
Your coworking blog is a powerful tool to reach your people, establish your space locally, and position yourself in the global coworking scene. But, to get the most mileage out of a post, you have to think strategically. I
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12 Oct

7+ Sources for Free, Awesome Photos for Your Coworking Blog

  • In Coworking, Lists, Marketing and Branding, Popular, Pro Tips
  • 5 comments
Coworking-Blog-Images
The best images for your coworking blog, website and other content platforms are the ones from your own space. They reflect your community, your culture and your actual workplace. But sometimes you just need a good stock photo—and the
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06 Oct

Coworking in Sweats: the Quiet Strength of Community

  • In Community, Coworking, Inspiration, Well-Being
  • 0 comment
Coworking-in-Sweats
The other day in my home coworking space, I overheard a conversation that went something like this: Person 1: Hey, did I show you the photos I took of last week’s event? Person 2: (Glances up with a stressed-out look):
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28 Sep

How to Educate People About Coworking: Tips from the Experts

  • In Community, Coworking, Pro Tips
  • 1 comment
How-to-Educate-People-About-Coworking
When insiders talk about the coworking industry we talk about its staggering growth and rapid evolution from a small movement into a global phenomenon. But, in real life, I still find myself describing what coworking is on an almost daily basis.
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21 Sep

How Community Coworking Spaces Can Level the Playing Field

  • In Community, Coworking, Writing
  • 0 comment
  Small, community-focused coworking spaces face an interesting challenge. Amid chatter of the industry’s insane growth and the mind-boggling valuations of corporate coworking spaces, operators of community coworking spaces—especially those in crowded markets—have to figure out how to differentiate
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14 Sep

What Makes a Great Coworking Space? [infographic]

  • In Coworking, Inspiration, Just for Fun
  • 4 comments
What-Makes-a-Great-Coworking-Space_infographic
There are a ton of different types of coworking spaces, with more being built all the time. Some cater to rock climbers, some to social good businesses, some to women, some to startup teams, some to artists, some to
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31 Aug

How to Revitalize Your Tired Coworking Blog

  • In Coworking, Pro Tips, Writing
  • 1 comment
Blogging is not for the weak. Like taxes, and parenting (I hear), it just keeps coming. You write an epic post one week and the next, there you are staring at a blank screen again. And you have a
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24 Aug

ICYMI: Why Coworking? [the video]

  • In Community, Coworking, Inspiration, Popular
  • 0 comment
Earlier this year at the Global Coworking Unconference Conference (GCUC) in Los Angeles, a video celebrating the global coworking movement premiered. The video shares some of the mind-blowing data about the growth of the industry and explores the reasons
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27 Jul

Local Coworking: How to Use Content to Stand Out in Your Town

  • In Blogging, Community, Coworking, Pro Tips, Writing
  • 0 comment
I was talking with a coworking space operator recently about the challenge of standing out in an increasingly-crowded market. Their particular space has started using content to differentiate itself from the competition and position itself as a local, industry
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29 Jan

14 Ways Coworking Can Supercharge Your Freelance Career

  • In Coworking, Lists, Popular
  • 1 comment
Just over two years ago, I started coworking and it accelerated my freelance writing career big time. I  became more productive, more connected to the community of movers and shakers around me, and more determined that working for myself
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"Cat Johnson is the marketing maven of the coworking world. She delivers content that is real, actionable and on-point. If you want to learn how to ignite your marketing and storytelling, you found the person. Enjoy the journey."
Liz ElamExecutive Producer, GCUC
"Working with Cat is like a breath of fresh air. She knows the coworking industry inside and out, and her understanding of what makes great content is second to none. And if that weren’t enough, she’s organized, thorough, and simply a delight to work with."
Susan DorschCofounder, Office Nomads
"Cat is the go-to when it comes to content strategy for the shared workspace industry. Not only is she an expert but she is immersed in coworking. She really gets it. Her newsletter is one of the few in my inbox that gets opened every week."
Jamie RussoEverything Coworking Podcast, GWA
"Cat is a unique and powerful voice in the coworking movement. She’s dedicated to learning about what’s happening from every possible angle, analyzing what she finds, and sharing everything so we can all benefit. Coworking is better because Cat is part of it."
Tony BacigalupoFounder, New Work Cities
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