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Join the marketing community for coworking spaces
Join the marketing community for coworking spaces
Cat Johnson is a thought leadership coach obsessed with coworking, content and community.
An industry-leading content strategist and brand community builder, she is an established writer whose work has appeared in dozens of publications, including Yes! Magazine, Shareable, Mother Jones, Lifehacker, AllworkSpace, Triple Pundit and No Depression.
As founder of The Lab marketing club for coworking spaces, Cat helps space operators and community managers develop clear marketing strategies, build a strong brand and create pro content and communications. She brings in guest teachers to share current marketing strategies and best practices around paid ads, SEO, website conversions, Google Business, productivity and more.
More than 7,900 people have attended Coworking Convos, Cat’s virtual event series to help coworking space operators learn, share and connect. And her podcast Coworking Out Loud explores the deeper side of coworking, content and community.
A teacher and public speaker, Cat has spoken at dozens of events around the US, Canada, the UK and virtually, including GCUC, GWA, Peers Conference, Santa Cruz SBDC, Freelance Camp, Park City Marketing Club, Women Who Cowork, GCUC UK, GCUC Canada, and Kiln Salt Lake.
To learn more about Cat’s thought leadership coaching, send her a message on LinkedIn or book a discovery call.
Cat has deep roots in coworking, having been a member of seven different coworking spaces. She understands what makes a great space, what makes a great member, what makes a great team and what it looks like when all those things come together.
(She is particularly fond of community-focused brands.)
The best way to get (and stay) in touch with Cat is to subscribe to her weekly letter.
You can also follow along on LinkedIn, YouTube, Instagram, the blog, the podcast (Coworking Out Loud on your favorite player) and catch her speaking at events around North America and beyond.
