About Cat Johnson

Coworking was never about just desks and WiFi. It’s always been about people.

I help space operators, community managers, and creators build spaces where people genuinely connect, belong, grow, and thrive.

Since 2012, I’ve worked alongside coworking space operators, community managers, and leaders around the world, teaching, writing, and hosting conversations around community-building, thought leadership, content strategy, storytelling, and purpose-driven brand growth.

I’m the founder of Coworking Convos, a virtual event series to help coworking operators and industry leaders learn, share, and connect. I also run the Coworking Creators Lab for community-focused coworking spaces.

My work has been featured in Shareable, Mother Jones, YES! Magazine, Lifehacker, Triple Pundit, UTNE Reader, Allwork.Space, and more. And I’ve spoken at various events across the U.S., Canada, and the U.K.

At the heart of everything I do is one belief:

Community isn’t a nice-to-have. It’s the whole point. It’s what turns coworking from a transactional workspace into something truly transformational.

If you’re building a coworking space and brand rooted in connection and impact, you’re in the right place.

Here are three ways to participate:

  1. Subscribe to my weekly newsletter to get insights into coworking and community
  2. Register for the next Coworking Convo to learn, share, and connect with your peers
  3. Join the Coworking Creators Lab for community-focused spaces.


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My coworking roots

I have deep roots in coworking.

Having been a member of seven different coworking spaces, I understand what makes a great space, what makes a great member, what makes a great team and what it looks like when all those things come together.

A teacher and public speaker, I’ve spoken at dozens of events around the US, Canada, the UK and virtually, including GCUC, GWA, Peers Conference, Santa Cruz SBDC, Freelance Camp, Park City Marketing Club, Women Who Cowork, GCUC UK, GCUC Canada, and Kiln Salt Lake and Park City.

Get in touch

The best way to stay in touch with everything we’re up to is to subscribe to my weekly letter

You can also drop me a message on LinkedIn or Instagram.

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