Mar 31 Convo: Hospitality as a Service
Marketing is challenging.
It takes time, resources, insights, creativity and consistency—all of which is limited when you’re busy running your coworking space.
But marketing is the face of your brand.
It’s an essential piece of running a great space, building a strong community and attracting your perfect-fit members.
The Lab is our marketing community for indie coworking space operators just like you.
This is where you learn marketing strategy and tactics—for your space and for you as a community builder and leader.
Turn to our community of space operators from around the world every day for feedback, ideas, best practices, support, resources and friendship.
We focus on marketing, but the Lab is much more than that.
Come level up your coworking brand and business with us.
Lab membership is month-to-month.
We designed the Lab to be on-demand during times that work for you.
Coaching sessions are recorded and dropped into the Lab Library; resources are available 24/7/365; and the Lab Slack is active at all hours, as we have members from around the world.
The Lab is, first and foremost, an educational and support resource to help you level-up your marketing across social media, paid ads, blog, newsletter, SEO, video and more. Helping you grow is our top priority.
We also really like our Lab members, they really like each other and we genuinely enjoy hanging out and learning together. So community is a big part of the Lab.
Absolutely. Lab members’ skill sets and experiences dovetail very nicely.
No one knows everything about marketing, content creation, tools, PR, in-space promotion, email marketing, social media platforms, video, livestream, etc. People share in areas they have some experience and learn in areas they don’t.
We’re also a robust community of space operators with 100+ years of coworking experience to tap into. If you want peer connection and support, the Lab is for you.