👉 Get Your First Month in the Lab for FREE! – Use code BLACK22 during checkout.

Your space is amazing.
Your marketing should be too.

Join top coworking space operators from around the world.

You need great marketing to stand out and attract members.

But great marketing is challenging, right?

It takes time, resources, insights, creativity and consistency—all of which is limited when you’re busy running a coworking space.

So, most workspace marketing ends up generic and unremarkable.

But yours doesn’t have to be.

The Lab is a workspace marketing club where you learn to create marketing that’s as amazing as your space, team and members.

And our community of coworking space operators from around the world is a treasure trove you can turn to every day for feedback, ideas, best practices, support, resources and friendship.

We focus on marketing, but the Lab is much more than that.

We’re a virtual coworking space for coworking space operators just like you.

Come build your coworking brand and business with us.

$ 99
/month
  • Group coaching with Cat and guests
  • Marketing resource library
  • Private (super active) Slack
  • Office hours with Cat
  • Weekly worksprints
  • Coworking Convos Archives
  • Discounts and special offers
  • Our amazing Lab community

Lab FAQs

Lab membership is month-to-month. 

We designed the Lab to be on-demand during times that work for you.

Coaching sessions are recorded and dropped into the Lab Library; resources are available 24/7/365; and the Lab Slack is active at all hours, as we have members from around the world.

The Lab is, first and foremost, an educational and support resource to help you level-up your marketing across social media, paid ads, blog, newsletter, SEO, video and more. Helping you grow is our top priority.

We also really like our Lab members, they really like each other and we genuinely enjoy hanging out and learning together. So community is a big part of the Lab.

Absolutely. Lab members’ skill sets and experiences dovetail very nicely.

No one knows everything about marketing, content creation, tools, PR, in-space promotion, email marketing, social media platforms, video, livestream, etc. People share in areas they have some experience and learn in areas they don’t.

We’re also a robust community of space operators with 100+ years of coworking experience to tap into. If you want peer connection and support, the Lab is for you.