Coworking Out Loud
Stop selling amenities [Ep. 69]
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As a coworking space operator, competing on amenities means you can always be out-amenitied.
In this episode of Coworking Out Loud, Cat Johnson explains how competing on price is a race to the bottom; competing on location only works until someone else comes along with a better location; and how your fabulous space can always be out-fabuloused by someone with deeper pockets. So you need to compete on things others can’t copy.
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🎶 Music by Grip Grand