Stop selling amenities [Ep. 69]

Hot Take with Cat Johnson
Coworking Out Loud
Coworking Out Loud
Stop selling amenities [Ep. 69]
Loading
/

As a coworking space operator, competing on amenities means you can always be out-amenitied.

In this episode of Coworking Out Loud, Cat Johnson explains how competing on price is a race to the bottom; competing on location only works until someone else comes along with a better location; and how your fabulous space can always be out-fabuloused by someone with deeper pockets. So you need to compete on things others can’t copy.


🎧 Coworking Out Loud
Browse more episodes
Subscribe on Apple Podcasts or Spotify

📈 Work with Cat Johnson
Join The Lab marketing community for coworking spaces
Schedule a discovery call to see if thought leadership coaching is right for you

🎶 Music by Grip Grand