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It used to be that simply being a coworking space was a big deal. It was enough to garner press, attention and a lot of curiosity.
Not so anymore.
In this episode of Coworking Out Loud, Cat Johnson explains that because coworking spaces are being built faster than anyone can keep track of, it is essential that you understand who you are, who you serve and how you serve them—and then communicate that across your platform and channels.
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