3/28 Coworking Convo: PR Strategies for Your Space
Every origin story has a seed of brilliance. And, ideally, every origin story starts with aligning marketplace needs with the vision and core values you
We’re deep into a loneliness epidemic, with 30% of American adults surveyed saying they’ve experienced feelings of loneliness at least once a week over the
In the early days of coworking we had two camps: the old school executive suite model that had been around for decades and was largely
This is a guest post by DeShawn Brown, CEO at Coworks, a software solution for today’s flex and coworking spaces. (And one of our amazing
This morning I was curious how a particular coworking brand was handling Instagram. When I clicked through to see, I said out loud, “Uh-oh.” The
I love when people ask me how I got into coworking. As you may know, I worked for 20 years in record stores, started doing
WeWork comes on the scene. Indie spaces keep building. WeWork becomes the media darling of coworking. Indie spaces keep building. WeWork parks trucks outside indie
I could talk all day about the potential for a brand community to foster a sense of belonging between—and for—members. Belonging is at the heart
In the last month, I’ve had three people ask me what an indie coworking space is, and if they are one. So it’s time to
In a recent Q&A with my friends and partners at Coworks, I shared three challenges indie coworking space operators face right now, as we move
It’s weird how a pandemic warps time. The beta Coworking Convo in 2019 feels like several lifetimes ago. But at the same time, I’m having
Lukewarm brands will get left behind. You must be clear in your vision, values, mission and purpose and build community around them. No more hiding,