Bennett Roesch was a fabulous part of the NextSpace Santa Cruz coworking community. He was known for juggling in the common space, organizing group plank sessions, fire spinning, making enormous sandwiches, hosting game nights and being down to participate in whatever was … [Read more...]
A Life of Purpose: 9 Takeaways from the Biggest Paddle Out Ever
Jack O’Neill, who is credited with popularizing the wetsuit, died on June 2 at the age of 94. O’Neill’s passing was a big deal in Santa Cruz, California, where he lived, surfed, sailed and advocated for ocean conservation for almost 60 years. Locals put flowers, cards, … [Read more...]
Content Marketing as a Bridge Between Your Purpose and Your Business
In his now-famous TED talk, “How Great Leaders Inspire Action,” author, motivational speaker and marketing consultant Simon Sinek challenges people to start with the why of their business. Sinek uses Apple as an example, explaining that the company’s why, to challenge the … [Read more...]
What is a Purposeful Business?
I recently posted the following question to Facebook: What's another word or phrase that captures the essence of organizations that are collaborative and/or mission-driven? What is the buzzword for these types of or organizations? "Nonprofit" isn't it, "mission-driven" might … [Read more...]
The Freelance Cat Manifesto (Yes, I Wrote a Manifesto)
Here’s some real-talk. Being a freelancer/solopreneur is not easy. It requires a lot of focus, discipline, organization and time. There are moments and days full of overwhelm and anxiety, and paying for your own health insurance sucks. But, making the move to self-employment … [Read more...]