What a time to be a business owner, eh? We’re going to have stories for days about how we pivoted, leaned in, got super creative, did our best to keep our sanity intact, held each other
Storytelling is one of the best ways to connect with your community and potential members. Whether someone is reading a blog post, following your social media feeds, listening to you on a podcast, or watching a
Coworking changes lives. I know because I experienced it. Coworking within the NextSpace Santa Cruz community enabled me to grow from a side-gigging freelance writer with a fulltime record store job, to a
2020 has warped time. This year has accelerated at a pace which has me losing track of months, and everything is simultaneously standing still. So weird. But here we are.
I talk a lot about building a brand community. But I haven’t shared much about how I apply that strategy to Cat Johnson Co. Here’s one aspect: In the past
I don’t have Zoom overload. At all. I’m incredibly grateful for the platform—and all the other tools that keep me connected to my family, friends, collaborators, clients, support systems, Lab members, and the
Dear coworking, How you holding up, mate? We didn’t see this one coming, did we? Spaces are empty, some are closing, members are cancelling and tensions are high. Word is
This is Ed. He’s part of our community at NextSpace Santa Cruz, my home coworking space. One morning, before COVID sent us all home to work, I walked out of the NextSpace podcast
My friends at GCUC Community recently hosted a facilitated discussion on communication and connection during racial unrest. Panelists for the event were Valerie Williams from the Converge Firm, Rory Verrett from Protege Search, and Ebbie Parsons from Yardstick Management.
A handful of years ago, my partner Shout and I were visiting family in a small town in Northern California. The plan was to meet up, eat, go to a concert then head home.