Lead gen strategies for your coworking space, including Google My Business, CPC ads, social media ads, traditional marketing like direct mail….. can work really well. But don’t neglect content as a powerful lead gen strategy. Content
Storytelling is one of the best ways to connect with your community and potential members. Whether someone is reading a blog post, following your social media feeds, listening to you on a podcast, or watching a
No matter where you are in your content journey, you can make improvements. Content is a long game. We try things, track what works and what doesn’t, course correct as necessary, and keep at it. Here are 10 quick wins to improve the content for your coworking space.
If you plan to get serious about creating content for your coworking blog next year, start now with some end-of-year posts. This time of year we see tons of lists, recaps and predictions. People like to read them, they’re a
There’s an old saying in coworking circles that your competition is not other coworking spaces, but people working from their couch, or kitchen table, or…closet? Our friends at Office Nomads in Seattle recently surfaced an article
The last couple of months, I’ve been getting real with my Instagram marketing. I’m more active and more strategic on the platform and I’m spending more time putting best practices into place.
Imagine joining a coworking space, signing a contract, getting to work, and finding that the space is just not a good fit for you. It’s a terrible feeling. Coworking can be a powerful tool to connect, collaborate and level-up your
Instagram hashtags are a good way to expand your reach on the platform and connect with your audience. Here are 100+ Instagram hashtags for coworking spaces. Pick and choose the ones that are most relevant to your space and community, and start sharing today.
Remote work looks great from the outside. You get to work from home; you can be a digital nomad wandering the world with your laptop; you can stay in your PJs all day if you want; there’s no boss or
One of the challenges of content marketing is that it’s tricky to define the ROI. With content, we establish our brand tone and values; we differentiate from the competition; we do brand storytelling. These things are hard to measure. Content