This is Ed.
He’s part of our community at NextSpace Santa Cruz, my home coworking space.
One morning, before COVID sent us all home to work, I walked out of the NextSpace podcast room into the shared space. I had just finished a virtual training and was moving my laptop, mic, bag and coffee setup back into the coworking area.
Our community managers, Maya and Jennifer, had attended the training and they started clapping when I walked out.
Ed, who was sitting nearby, got a big smile on his face and clapped enthusiastically along with them.
I laughed and pointed out that Ed had no idea why Maya and Jennifer were clapping, but he joined right in.
“It doesn’t matter,” he said. “We support you. That’s just how we roll.”
A Culture of Collaboration
In my home coworking space and community, there is a culture of collaboration and mutual support.
We want each other to succeed. We will do the things—whether it’s helping with a project, making an introduction, showing up to test a product, or celebrating wins large and small, that contribute to each others’ success.
That is coworking.
That’s the differentiator between a desk rental facility and a coworking space.
Which do you have?
Which do you want to have?
What are you doing to help connect, support and celebrate your community and the people that make it up?
Yes, even right now.
Your Members Need You
Things are upside down, but your members need community now more than ever.
How are you helping them connect, collaborate and support each other?
Remember, coworking has never been about desks, wifi and fabulous design. Those things are important, but they’re not what makes a great space.
As Garrett Tichy from Hygge Coworking said in the last Coworking Convo, “The least interesting thing we do is space.”
Workspace Marketing Club
Marketing alone sucks. Join the Lab for feedback, resources, peer accountability and group coaching.