One of the challenges of content marketing is that it’s tricky to define the ROI.
With content, we establish our brand tone and values; we differentiate from the competition; we do brand storytelling.
These things are hard to measure.
Content
Last week, two people who know me well both expressed confusion as to what I’m up to with Coworking Content.
Is it a business? Is it a project? Is it an organization?
So I figured I’d clarify.
In April of
I tend to be on-again, off-again with podcasts.
I’ll get into them for a while, then I’ll fall away.
When I’m in a podcast groove, I like to listen to them on long walks. That way, I can jam through
Coworking has changed a lot in the last 10 years.
Now, in addition to community-focused coworking spaces, we have a booming workspace industry full of spaces that range from grassroots coworking communities to office rental facilities that have a
If you follow coworking on social media, you’ve likely see the news that WeWork is no longer paying for meat for its employees. As Fast Company reports, the company has “instituted a new policy that employees will not be
I spent my first year coworking in the wrong space.
The long-story-short is that it just wasn’t a good fit for me. I didn’t really participate in the space or community because it never felt like home.
After a
Note: The following was originally published in the Coworking Out Loud Newsletter. I received such an enthusiastic response that I decided to republish it here.
Hi there
Well, GCUC NYC happened and, as expected, it was outstanding.
My head is
I love live tweeting conferences.
It’s fun to share quote, insights, stats and takeaways in real-time with other conference attendees and people following along from home.
Conference tweeting is also a great way to connect with people, grow my
Last week my friend and fellow coworking enthusiast Bernie J. Mitchell called me out. After recording an episode of the Ouishare Radio Write Club, the new podcast we co-host with Trevor Twining, Bernie and I were chatting and he
Liz Elam has a unique, insider’s perspective on the global workspace industry. Executive producer of the Global Coworking Unconference Conference and owner of Link Coworking in Austin, Texas, Elam is in constant contact with coworking space operators around the