No matter where you are in your content journey, you can make improvements. Content is a long game. We try things, track what works and what doesn’t, course correct as necessary, and keep at it. Here are 10 quick wins to improve the content for your coworking space.
Last week, two people who know me well both expressed confusion as to what I’m up to with Coworking Content.
Is it a business? Is it a project? Is it an organization?
So I figured I’d clarify.
In April of
Updated 1/7/2019
One of the most powerful aspects of content marketing is that it can be used for just about anything.
Coworking spaces, dog walkers, tool libraries, software companies, coffee roasters, musicians and more can all create interesting, engaging content
This week a small business owner said something that made me want to scream.
We were chatting on the sidewalk in downtown Santa Cruz and he said, “I tried creating content two times, but it didn’t lead to any
I received a record number of responses to last week’s Coworking Out Loud Newsletter, so I decided to republish it here. If you want to receive future newsletters, subscribe here. Hi there
Content can be stressful.
There, I
If your coworking space is in a crowded market, or if you’re trying to educate your community about coworking, search engine optimization (SEO) for your coworking blog should be high priority.
When people in your town search Google for
Are you overlooking one of the most important aspects of creating engaging content?
If you’re spending time on your coworking blog posts but just slapping the first headline that comes to mind on them, you might be wasting your
You’re blogging for your coworking space, but you’re not confident in your strategy.
You know your blog could be a lot better but you aren’t sure where to begin.
I’ve been there.
Content marketing, and blogging, in particular, is
Understanding your target audience is one of the most important aspects of effective content marketing.
Over the weekend I saw a great example of why trying to reach everyone is a waste of time and resources, and how directly
In his now-famous TED talk, “How Great Leaders Inspire Action,” author, motivational speaker and marketing consultant Simon Sinek challenges people to start with the why of their business.
Sinek uses Apple as an example, explaining that the company’s why, to challenge