Updated May 18, 2021 A mentor once told me, “Earn people’s respect with your fundamentals, then put them in awe with your flash.” The advice is solid and it applies to a lot
I’m mixed on customer personas. On the one hand, creating them can be a valuable exercise to clearly define your target market. On the other hand, however, persona exercises don’t hold a candle
Every day is Earth Day, right? Right. It’s important to be mindful of the environmental impact we make, as individuals and as workspace communities every day in every way. This
Posts, reels, stories, pages, groups … it’s a lot to keep up with. And if you’re trying to create all this social media content on-the-fly, you’re wasting time and energy, you’re probably not getting great engagement,
As coworking Clubhouse grows and evolves, new strategies and norms are being created in real-time. Here are nine strategies on using Clubhouse to promote your coworking space, including ideas to next-level your Clubhouse strategy, branding and community-building efforts.
Update: We now have a Coworking Club on Clubhouse! Created by Shervonne Cherry from Spark Coworking, the club will serve as a hub and resource for the global coworking community. Clubhouse is
It’s a lot to keep up with the latest, greatest social tools when new things drop regularly. I mean, a few weeks ago, I didn’t even know what Clubhouse is and now, well, here we are.
If PR is part of your marketing strategy (as it should be), this one is for you. There is nothing more valuable than hearing from other coworking space operators how they attract quality and consistent
Here we go again with another round of New Year’s resolutions. We always have the best intent, don’t we? Back in real life, gyms and parks would be packed the first week of
Coworking changes lives. I know because I experienced it. Coworking within the NextSpace Santa Cruz community enabled me to grow from a side-gigging freelance writer with a fulltime record store job, to a