Cat Johnson

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Writing

03 Nov

How to Create a Writing Routine (and Stick with It)

  • In Blogging, Productivity, Writing
  • 7 comments
writing-routine
Updated 11/3/20 To become a better writer and content creator, you need to sit down and write. It’s deceptively simple. The more words, pages, blog posts, and social media posts you create, the clearer your voice, the more streamlined your
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12 Oct

10 Quick Wins to Improve Your Content Marketing

  • In Marketing and Branding, Pro Tips, Writing
  • 1 comment
content-coworking
No matter where you are in your content journey, you can make improvements. Content is a long game. We try things, track what works and what doesn’t, course correct as necessary, and keep at it. Here are 10 quick wins to improve the content for your coworking space.
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04 Aug

Spend More Time On Your Headlines: Tough Love from a Content Pro

  • In Blogging, Pro Tips, Writing
  • 0 comment
headlines-coworking
Be honest, how long do you spend writing the headline for your blog posts? Five minutes? One minute? 30 seconds? Here’s a pro tip for you: You
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15 Apr

7 Easy to Fix Mistakes You’re Making with Press Releases

  • In Business, Marketing and Branding, Writing
  • 0 comment
press-release-coworking-space
Now is a great time to request press coverage for your coworking space. Your pivot to virtual coworking, your insights into work-from-home culture, and your perspective on community and the future of work make you—as a
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15 Mar

What Coworking Can Learn from the World’s Best Photographers

  • In Marketing and Branding, Pro Tips, Writing
  • 0 comment
coworking-content-get-closer
Photojournalist Robert Capa used to say, “If your photographs aren’t good enough, you’re not close enough.” Capa, who died in 1954, is considered one of the greatest war photographers ever. In advising
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08 Jan

Are You Creating a Wall with Your Words?

  • In Pro Tips, Writing
  • 0 comment
wall-of-words-coworking-cat-johnson
I read a lot of books. I kick back on the couch, flip on the reading light, and get lost between the pages. I’m usually reading a nerdy marketing or productivity book, but
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18 Dec

8 End-of-Year Post Ideas for Your Coworking Space

  • In Coworking, Marketing and Branding, Writing
  • 1 comment
end-of-year-post-ideas-coworking
If you plan to get serious about creating content for your coworking blog next year, start now with some end-of-year posts. This time of year we see tons of lists, recaps and predictions. People like to read them, they’re a
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10 Apr

50+ Blog Post Prompts for Busy Coworking Space Teams

  • In Blogging, Lists, Marketing and Branding, Popular, Pro Tips, Writing
  • 8 comments
coworking-blog-post-ideas
If you ever sit down at the computer with the intention of writing a post for your coworking blog and end up staring at a blank screen wondering what to write about, I have some tough love for you: You’re
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08 Oct

Who Cares About a Hyphen in Coworking? We Do!

  • In Community, Coworking, Writing
  • 0 comment
coworking-hyphen-AP-stylebook
If you’re looped in to coworking circles, you likely heard the collective squeals of delight last week when the AP Stylebook announced it would no longer include a hyphen in coworking. For years—since the birth of the coworking movement, really—publications
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16 Jul

It’s Not Just You. Creating Content Can be Stressful.

  • In Blogging, Coworking, Marketing and Branding, Writing
  • 0 comment
content-for-coworking-space
I received a record number of responses to last week’s Coworking Out Loud Newsletter, so I decided to republish it here. If you want to receive future newsletters, subscribe here. Hi there Content can be stressful. There, I
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Each week I send content tips, info and curated articles to 2,342 coworking space operators. Want in?
"Cat Johnson is the marketing maven of the coworking world. She delivers content that is real, actionable and on-point. If you want to learn how to ignite your marketing and storytelling, you found the person. Enjoy the journey."
Liz Elam
Executive Producer, GCUC
"Working with Cat is like a breath of fresh air. She knows the coworking industry inside and out, and her understanding of what makes great content is second to none. And if that weren’t enough, she’s organized, thorough, and simply a delight to work with."
Susan Dorsch
Cofounder, Office Nomads
"Cat is the go-to when it comes to content strategy for the shared workspace industry. Not only is she an expert but she is immersed in coworking. She really gets it. Her newsletter is one of the few in my inbox that gets opened every week."
Jamie Russo
Everything Coworking Podcast, GWA
"Cat is a unique and powerful voice in the coworking movement. She’s dedicated to learning about what’s happening from every possible angle, analyzing what she finds, and sharing everything so we can all benefit. Coworking is better because Cat is part of it."
Tony Bacigalupo
Founder, New Work Cities

© Cat Johnson

COWORKING · CONTENT · COMMUNITY

Each week I send content tips, info and curated articles to 2,342 coworking space operators. Want in?