Yesterday I posted the following Ann Handley quote on my Cat Johnson Co Instagram:
“Even when you are marketing to your entire audience or customer base, you are still simply speaking to a single human at
Coworking was never about desks and wifi.
I didn’t foresee a global pandemic being the catalyst to prove this to the world, but here we are.
As cities around the world have shut
Your members are home.
They may be scared, they may be overwhelmed and they may be isolated.
Now is not the time to go into the corner and freak out about your business.
Now is not the time to relax your content and community outreach.
Now is the time to lean into your story, your purpose and your community.
Resist the temptation to isolate and create
Workspace news can be overwhelming.
The industry side of the shared space sector makes a lot of noise about billion dollar valuations, grand spaces and epic failures.
But it’s only one
Like most people, I’ve had waves of frustration, fear and overwhelm about work, virus, future etc.
Uncertainty is hard and my temptation is to overmanage, to overschedule, to overcontrol my work and life.
Passion can inspire us and it can drive us.
But can it sustain us?
If our business/space/project/company is sustained only by passion, what happens when that passion wobbles or fades?
If you plan to get serious about creating content for your coworking blog next year, start now with some end-of-year posts.
This time of year we see tons of lists, recaps and predictions.
People like to read them, they’re a
There’s an old saying in coworking circles that your competition is not other coworking spaces, but people working from their couch, or kitchen table, or…closet?
Our friends at Office Nomads in Seattle recently surfaced an article
It’s Monday morning, I have a long-ass todo list, and I’m geared up to go into deep production mode between now and early-2020. But something amazing just happened that I have to share.
Months ago, a