March 27 Coworking Convo: Turning Office Renters into Community Members
These two things are true: 1. Every Thursday I send out the Coworking Out Loud Newsletter. 2. Thanksgiving in the States is always on a
Women Who Cowork is changing the coworking game. What started as a blog post has grown into an international community of coworking space operators who
Last week, a woman at GCUC Canada told me the newsletter she sends out for her coworking space was, “the bane of her existence.” It
The last couple of months, I’ve been getting real with my Instagram marketing. I’m more active and more strategic on the platform and I’m spending
Still bathing in the afterglow of GCUC UK, I’ve readjusted back to Pacific time and have had a few days to let my London coworking
For Coworking Day 2018, I wrote an open letter to community managers. They are the heartbeat of coworking, they have an almost-impossible job, and they
What are you doing with your coworking space? What are you really doing? What would it look like if your space and community exceeded your
I’m obsessed with a song right now. I’m hesitant to tell you what it is because it’s a bit too on-the-nose, but the story falls
Have you ever had an idea for the greatest piece of content ever,
only to find that a few hours later you can’t remember what your great
idea was? It happens to me all the time.
I’m almost decompressed from a week in Denver, where the Women Who Cowork retreat, a workshop I taught on content and leadership, and GCUC USA
If you ever sit down at the computer with the intention of writing a post for your coworking blog and end up staring at a
Coworking makes us happier. We coworking lifers know this anecdotally, but there’s data to back it up. A study by Emergent Research and GCUC found
Remote work looks great from the outside. You get to work from home; you can be a digital nomad wandering the world with your laptop;
One year ago today, with exactly zero sleep and a body flooded with blinding anxiety, I stood up in front of a group of people
One of the challenges of content marketing is that it’s tricky to define the ROI. With content, we establish our brand tone and values; we
Last week, two people who know me well both expressed confusion as to what I’m up to with Coworking Content. Is it a business? Is
Apparently it’s Friendly February. I saw this graphic last night as I was scrolling through one of the socials, and had to share it. The
I tend to be on-again, off-again with podcasts. I’ll get into them for a while, then I’ll fall away. When I’m in a podcast groove,
You know what’s really nice? When joining a coworking space helps you improve and grow your business. Yep, fast wifi is great, and the always-on
I say it all the time because it’s true: coworking has nothing to do with desks and wifi. If all you need is a place
Way back in 1989, Queen Latifah dropped “Ladies First” on the world. The song called for the elimination of stereotypes and giving women due respect.
Updated 1/7/2023 One of the most powerful aspects of content marketing is that it can be used for just about anything. Coworking spaces, dog walkers,
This week a small business owner said something that made me want to scream. We were chatting on the sidewalk in downtown Santa Cruz and
For the last couple of years, I’ve heard buzz about the included.co Secret Santa project for coworking space operators and members. To be honest, I had
Who are you marketing your coworking space to? If your response is “everyone,” we need to have a chat. Your target market is not everyone.
If you’re looped in to coworking circles, you likely heard the collective squeals of delight last week when the AP Stylebook announced it would no
I spend a lot of my time thinking about stories. What I’ve found is that they’re everywhere. We are, in no small way, collections of
Traditional advertising is like cropdusting a crowd, hoping your message reaches your target audience. Content marketing is about knowing who your audience is and creating
Jennifer, one of our community managers at NextSpace Santa Cruz, gives great hugs. You know the type of bear hugs that make you feel like
How are you feeling right now? It’s a pretty simple question, but it’s also a powerful one. How often do we stop and check in