I’m mixed on customer personas.
On the one hand, creating them can be a valuable exercise to clearly define your target market.
On the other hand, however, persona exercises don’t hold a candle
Updated 11/3/20
To become a better writer and content creator, you need to sit down and write.
It’s deceptively simple.
The more words, pages, blog posts, and social media posts you create, the clearer your voice, the more streamlined your
Be honest, how long do you spend writing the headline for your blog posts?
Five minutes?
One minute?
30 seconds?
Here’s a pro tip for you: You
Now is not the time to relax your content and community outreach.
Now is the time to lean into your story, your purpose and your community.
Resist the temptation to isolate and create
If you ever sit down at the computer with the intention of writing a post for your coworking blog and end up staring at a blank screen wondering what to write about, I have some tough love for you:
You’re
I received a record number of responses to last week’s Coworking Out Loud Newsletter, so I decided to republish it here. If you want to receive future newsletters, subscribe here.
Hi there
Content can be stressful.
There, I
Are you overlooking one of the most important aspects of creating engaging content?
If you’re spending time on your coworking blog posts but just slapping the first headline that comes to mind on them, you might be wasting your
You’re blogging for your coworking space, but you’re not confident in your strategy.
You know your blog could be a lot better but you aren’t sure where to begin.
I’ve been there.
Content marketing, and blogging, in particular, is
Blogging is becoming increasingly important for coworking space operators who need to educate their communities about coworking, attract new members, position themselves in the local entrepreneurial ecosystem, and differentiate themselves from other coworking spaces.
I recently shared 50+ post
Do you need $250,000 to launch a content strategy for your coworking space?
Ummm, no.
Definitely, not.
But, according to an article I read last week, to execute an in-house content strategy you need a big content team, including:
Content